"Let's Build Your Business Together"
Larry L Miller SEM/SEO Consultant
Making the Right Choices for Online Success
Blogging has been around for awhile and in recent months blogging has taken a new and exciting direction to help you become a successful internet marketer. Every segment of marketing around the world has seen massive changes in the direction, effectiveness and profitability of blogging. There's no better time to get involved in this remarkable experience than right now. Get your share of some of the massive dollars that are being generated in today's marketplace, by blogging.
In July of 2006 Technorati issued a report on how powerful the blogosphere was becoming, and how the acceptance by the internet users and search engines was generating some fantastic results for this powerful venue of marketing.
In the report referred to above, it was stated that "Technorati tracked its 50 millionth blog" in July 2006. They also concluded that the blogosphere was doubling every 6 ½ months. They stated "there were about 175,000 new weblogs created each day and there were about 1.6 million postings per day." Since that report, the statistics have gone absolutely crazy compared to the figures stated above.
We felt at that time the above mentioned figures would pale in comparison to what the internet could eventually end up doing in today's marketplace. Little did we know how much this trend would increase between that report in 2006 and today's outstanding statistics. With a rate of growth of the internet doubling year after year, figures recently released by the Interactive Advertising Bureau and PriceWaterhouseCooper has recently compiled, some additional fantastic figures that's taking place as we write this article are shared below.
In the first half of this year internet revenues has risen by over 23 percent to a record of nearly $15 Billion. Internet ad revenues for the second quarter alone reached new heights, increasing 24.1 percent to $7.7 billion. That performance compares to last year's same-period revenues of $6.2 billion, up 13.9 percent from 2009.
There are numerous mediums of promotions that have been included in this remarkable growth cycle. Some are the different methods of advertising includes; banner ads, digital media, digital videos, blogging and sponsorships which has accounted for more than $5.5 Billion in the first 6 months of this year alone.
Display advertising has increased by a whopping 27.1 percent over the same period in 2010. Digital video commanded 42.1 percent over the same period a year ago. This is almost a Billion dollar mark in the first half of this year alone. I'm really excited this growth and I certainly want a piece of this pie, how bout you?
"The remarkably resilient performance of interactive advertising so far in 2011 demonstrates that more marketers are placing big bets on digital to tell their brand stories," said Randall Rothenberg, President and CEO, IAB. "This welcome news, in light of the weakness in a large part of the rest of the U.S. economy, confirms that the innovations happening in interactive marketing deliver great value to the industry and to the consumer."
We could go on and on with statistics and good reports about these remarkable trends but we need to talk a bit about how the little guy or gal can take advantage of some of this phenomenal growth in the internet industry.
Unfortunately most of us don't have the unlimited advertising budgets enjoyed by large corporations for us to plunge into this up and coming marketing trend and coral a huge market share of all the different media's. The question if often ask; "What can I do to enjoy some of the benefits this frenzy is generating?"
One way is to get involved, is with the powerful venue of blogging in your own blog. Blogging has gained popularity with different segments of our society. From the younger generation who uses blogging to keep in touch with their friends to the major corporations who uses blogging to keep their niche markets abreast of new and exciting products and services that are being offered by their company. Then there are all of us in between, who are in the middle of this scenario that wants to make money but maybe don't know how.
Choosing the right blogging platform will require some serious internet investigation on your part especially if you want your marketing efforts to become 100% effective. Do a Google search for blogging formats and platforms and determine which one may be best suited for your particular marketing needs. Choosing the right blogging platform can make your blogging activities an enjoyable experience, however, selecting the wrong blogging format can make blogging a bore and a never ending chore.
Since you're going to be using your blogging program frequently, you should take whatever time it takes to choose the right program the first time around. This may not be an easy chore for you if you're not well informed about what to look for in a blogging program. If this is a challenge for you, then by all means seek the services of a Search Engine Optimization Professional immediately. Our contact information can be found at the bottom of this article.
After having used several different formats in my blogging career, I've found that using the Word Press platform has been a much more pleasant experience than any of the other formats that I've used in the past. Word Press offers a variety of templates which will help you tailor make your blog to suit your personal taste. With this format you should be able to make your site fit your unique needs and match your individuality. Word Press is really simple to use, especially if you're a bit technical challenged and simplicity is a must.
When you're doing your search for the right blogging platform, make sure you keep your individual priorities in the fore front with respect to filling your immediate needs as well as having the options to modify your blog to fit your future needs if you choose to change directions in your marketing strategies later on. There's no such thing as a one blogging format being the "best", so look for the best platform that fits your specific needs and criteria's.
It's been stated that "blogging may well be the most powerful, affordable and accepted method by internet users, readers and search engines than any other method of marketing in today's marketing environment." Don't miss out on this remarkable, affordable and powerful marketing tool that is taking the internet by storm. Own your own blog for obtaining the best results in this type of marketing strategy.
The eBiz Solutions Team is standing by to assist you in your blogging and marketing challenges. Call today for your free 30 minute "no obligation" consultation.
"Let's Build Your Business Together"
Larry L Miller SEM/SEO Consulting
Private Line: 321-594-4405
Author Resource: Larry L Miller - SEM/SEO Consultant specializes in promoting clients to "Top Positions on Google, Yahoo and Bing". Mr. Miller is the promotions director for BLM Traders the leader in Automated Marketing Tools. Private Line: 321-594-4405, Skype: larrylmiller121
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