Sales Leads and Marketing Tools are Critical to your Success


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Larry L Miller SEM/SEO Consultant

Larry L Miller SEM/SEO Consultant

Sales Leads and Marketing Tools are Critical to your Success

When searching for leads, you will normally go to Google and type in the word "leads" and hit the search button.  You will see that there are 31,900,000 references to leads for that search term.  Where do you start?  Obviously you could spend months, weeks and years researching all of these site and you would probably be more confused than you are right now. 
First of all, its important to understand exactly what the definition of a sales lead is.  You will find a listing called Sales lead - Wikipedia, the free encyclopedia.  In this site you will find a very clear definition of the word leads.  The following is a quote about the meaning of leads from Wikipedia.

"A sales lead is the identity of a person or entity potentially interested in purchasing a product or service, and represents the first stage of a sales process. The lead may have a corporation or business associated (a B2B lead) with the person(s). Sales leads come from either marketing lead generation processes such as trade shows, direct marketing, advertising, Internet marketing or from sales person prospecting activities such as cold calling. For a sales lead to qualify as a sales prospect, or equivalently to move a lead from the process step sales lead to the process sales prospect, qualification must be performed and evaluated. Typically this involves identifying by direct interrogation the lead's product applicability, availability of funding, and time frame for purchase. This is also the entry point of a sales tunnel, sales funnel or sales pipeline.

Once a qualified lead exists, additional operations may be performed such as background research on the lead's employer, general market of the lead, contact information beyond that provided initially or other information useful for contacting and evaluating a lead for elevation to prospect, the next sales step.

If a sales lead eventually makes a purchase, this is called conversion and a closed sale. The ratio of sales leads that convert is often referred to as the conversion rate, a way to measure the effectiveness of a sales process, sales team, or sales person."

We all know that sales leads are the life blood of any successful business.  This brings us to a very simple fact......"without a consistent flow of sales leads daily into your business, your business will die quickly."  As the definition by Wikipedia shows, there are numerous ways you can fulfill your "need for leads."  You can do trade shows.....which is very expensive and time consuming.  Since time is money....use your lead generation time and budget effectively.  Find a program that has been designed exactly for effective lead generation and use it daily.  The marketing portals in some marketing system is simple to use, gets effective results and are affordable.  These are three ingredients makes a quality system stand head and shoulders above the competition. 

Advertising to some degree is effective, however, marketing your product or services in the proper way will give you far better results than the conventional advertising we all relate to....when we want to get a product or service on the internet. BLM Traders the leader in the industry makes this process happen with ease compared to some of the ways you may have been using.  Cold calling to promote an internet product or service is considered by many to be a!  People in this day of modern technology, don't want all the hype of advertising as much as they want relative information about your product or service.

When the consumer has the important information about your offering, the potential client will make the right decision.  Since you're not face to face with the client, you can't use your skills of sales ability to close the sale, you must have your information you submit for view with good, truthful content.  Statistics show that a potential client will review your information on the average of seven times before they make a positive decision.  This brings us to another issue.....consistency.......being consistent in your quality well as the frequency of your published information. 

This marketing system was designed to accomplish all of these goals.  A program that takes you through the process of correctly marketing your name, product or service.  There are over 50 marketing portals within this system that can be utilized to accomplish your marketing goals.  On of the most important features of the system is the free online training that is available to subscribers.  There are successful internet marketers, teaching the way this remarkable system works. From the beginner to the seasoned professional, these systems can help you rocket your business opportunity to Top Positions on Google, MSN, Yahoo and many of the other great search engines.

Visit some of my personal websites, and see exactly what I'm talking about. Stay as long as you like within the sites and see how each site covers a different aspect of internet marketing. This is effective "target maketing" at it finest.

The art and science of lead generation must be an ongoing process.  It's not a get rich quick procedure.  It's going to take an effort on your part to accomplish your goals.  If time is a factor due to your busy schedule, then acquire the services of a professional who can help you in your "quest for success".  If you need additional information about this process, or need some personal mentoring, you can contact me at the following contact information.

The eBiz Solutions Team is standing by to assist you in your marketing challenges. Call today for your free "no obligation" consultation.

"Let's Build Your Business Together"

Larry L. Miller  SEM/SEO Consulting

Author Resources:  Larry L Miller a SEM/SEO Consultant who specializes in promoting his clients to "Top Positions With Google" and other leading search engines. Mr Miller is the promotions director for BLM Traders the leader in Automated Marketing Systems. Private Line: 321-594-4405, Fax: skype: larrylmiller121

Article Provided By: Larry L Miller Article Directory

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